Yes, Blogger is still relevant in 2024, but its role has shifted over the years. Here’s how it fits into the current landscape:
1. Niche Audiences
While platforms like WordPress and Medium may dominate professional blogging, Blogger remains popular with hobbyist bloggers and those seeking a simple, free platform for personal content.
2. Google Integration
Blogger benefits from its strong integration with Google services, such as Google AdSense and SEO, making it an easy choice for bloggers who want to monetize their content with minimal technical effort.
3. Low Maintenance
For people who don't want the hassle of maintaining self-hosted sites or complex platforms, Blogger offers a no-frills, user-friendly option.
4. Alternatives Rising
In contrast, platforms like Medium, Substack, and even social media (e.g., Instagram and TikTok) have gained more traction for those seeking larger, engaged audiences or specific content forms like newsletters or short-form videos.
Overall, Blogger remains relevant for casual use, though it's less prominent compared to the growing variety of blogging and content creation platforms that cater to diverse content types and business models.